RefTech and Event Engine partner to simplify website and registration management

Event registration and badging specialist RefTech has partnered with Event Engine to help organisers manage their event websites and registration. RefTech will recommend Event Engine to clients looking for a website provider, and the two companies can connect their systems where organisers need them to share information.

Event Engine provides Rondayvoo®, a flexible event website platform that gives organisers the freedom to create, manage and evolve their websites, with expert support whenever they need it. Marketing teams can update content themselves as event plans change, without waiting for a developer to make routine edits. Rondayvoo® is designed to work with registration, exhibitor management and CRM systems, so organisers can choose a website platform that fits alongside the tools they already use. Clients referred by RefTech will work directly with Event Engine on their websites.

RefTech has spent more than 20 years providing registration and badging for events. It works with organisers to set up online registration around the information they need to collect and the different groups attending, such as visitors, exhibitors and speakers. The same registration records support on-site check-in and badge printing, so attendees' details are already in the system when they arrive.

For teams using both Rondayvoo® and RefTech, the companies can agree what information needs to pass between the website and registration systems. If both platforms need the same attendee categories or registration status, for example, organisers can arrange for those fields to update automatically where the integration supports it. That means fewer spreadsheet transfers, fewer records to update by hand and less time spent checking that the two systems agree.

Margaret Reeves, managing director of RefTech, said: "Clients sometimes ask us who we'd recommend for their event website. We can now put them in touch with a team we know and trust. If there's information the website and registration system both need, we can work with Event Engine to get it where it needs to go, so the organiser has one less job to do by hand."

Tim Davies, co-founder and director of partnerships at Event Engine, said: "When an event is approaching and something changes on the website, the marketing team needs to be able to deal with it there and then. That's why we created Rondayvoo®. Working with RefTech gives organisers a way to connect the website with their registration system around what they need for their event."